Marketing your products with success.
I had told my friend Jim about the recent success I had with selling my products in store. He was having a difficult way of finding how to get his patients interested in trying them out. A few would seem like they wanted to try them, but would not end up getting them in the end. I had asked him what type of sales strategies he had been using. He said to be honest he had not used any chiropractic marketing strategies. I told him that was his first mistake. I told him one step would be to start featuring a product a month in his newsletter, and run a special on it.